Pinterest has been a hot topic in social media this past year. For those of you that run visual-based, creative businesses like web design, photography, and more, this is an excellent way to share your work while building your personal brand. For those of you that run blogs, having a plug-in available that promotes sharing within each entry is an easy way to get your content noticed on Pinterest and drive traffic back to your site. Want to know a quick way to get a pinterest button on your site?
Here’s how you can start! (This tutorial is for WordPress. But if you use blogger, this is supposedly a good tutorial to check out.)
1. Log into your WordPress blog and select “Plugins –> Add New”
2. In the “Search” area, paste “Pinterest “Pin It” Button” (There are quite a few different plugins you can use for this, I tried a few and this one worked best for me.)
3. It should be the fifth one to show up under your search, go ahead and click “Install Now” Once the plugin has been installed, go to your blog homepage, and check that it was installed at the end of your post.
4. If everything is working ok, head over to your “Settings” on the left sidebar, and click “Pinterest “Pin It” Button”. Here you can adjust your settings like choosing which pages you want the button to show up on, as well as upgrading to Pro if you choose.
Pet Companies to Follow on Pinterest
I slowly migrating content to The Pet Anthology pinterest, and have found a number of key players in the pet business niche that are worth taking a look at. In addition to adorable pet photos, there are plenty of uses for this social network to shape your brand and reach more audiences. Here are a few pet businesses utilizing pinterest effectively. Know of any more? Let me know in the comments!
Tips for Using Pinterest
- Be Thoughtful When Using Images: Images that are funny or thought-provoking are shared the most. Infographics are another big hit. Since the goal is to encourage people to re-pin your content, make sure to select the most eye-catching images
- Connect With Customers and Pet Enthusiasts: In addition to installing the above plugin on your website, let others know you’re on Pinterest by using the search tool find like-minded businesses to engage with. Pinterest’s integration with Facebook and Twitter allows you to tweet or post to your timeline each time you pin an image, which will help increase exposure and also encourage others to re-pin your content.
- Organize Boards by Categories/Themes: Enhance the browsing experience of visitors to your site by organizing your boards into different categories. Think about the keywords users are entering to get to your content and use them in the name of each pinboard.